Boost Engagement with Just in time Segmentation
Leverage RFM led cutting-edge filtering criteria to target customers. Use context-led insights to understand your customer’s behavior better & Create a 360* view of your customers across offline locations, online stores, loyalty & feedback systems.
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The Most Versatile Segmentation Engine in the market!
Use nearly 100 unique filters covering personal details, geo-locational details, referral details, on-site activity, shopping behavior and more to create marketing segments.
Quickly build simple segments or mix connect as many filters as you like to create sophisticated segments.
Dynamic Segmentation tells you more about your customers
How many reward points have been given? How many rewarded customers have repeat purchased?
Zithara segments update in real time so you can target customers based on their most recent behaviour as well. In addition, you have various types of chronological filters such as exact date, before, after, date range, earlier than, later than, first time, last time, or all time.
Target your audience based on their Shopping Behavior
Segment your customers based on their very specific shopping behavior, such as purchased items and categories, purchase date, top purchased items, number and value of orders, abandoned carts, and more, and target them with highly personalized content.
Target your audience based on their Referral / Source
Create segments based on the source your customers were referred from. Track UTM Parameters, Affiliate Traffic, Backlinks & More with and advanced source detection and tracking.
Take advantage of RFM Segmentation to Retain Customers and Boost Loyalty
Use the power of RFM Score filters to smartly filter customers based on their recency, frequency, and monetary values based on their lifetime engagement and loyalty to your store, and target them with relevant campaigns.
Target your audience based on their WhatsApp Activities
Using your customer’s WhatsApp activity such as subscription status, subscription method, number of opened or replied WhatsApp, and more, create targeted and personalized content for them. Learn More>>
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Frequently Asked Questions
What is Zithara?
Zithara is an AI-powered Customer Segmentation Engine that helps businesses understand their customer’s behavior and properly segment them into the right target segments.
How does Zithara gather customer data?
Zithara gathers customer data from a variety of sources, including offline locations, online stores, loyalty programs, and feedback systems. This allows businesses to get a comprehensive view of their customers and their interactions with the business.
What kind of insights does Zithara provide?
Zithara provides context-led insights that help businesses understand their customers’ behavior and preferences. This can include insights on customer loyalty, purchasing habits, and feedback on products and services.
How easy is it to use Zithara?
Zithara is designed to be easy to use, with a simple and intuitive interface. The platform includes a range of tools and features that make it easy for businesses to analyze and act on customer data.