How Q-Mart increased customer retention by 37% using Zithara’s new age loyalty program - Zithara: All-In-One Customer Engagement Platform

How Q-Mart increased customer retention by 37% using Zithara’s new age  loyalty  program

One of the biggest challenges Q-Mart faced is how to incentivize customers to remain loyal to a brand. Wanted to introduce the New Age Loyalty program for their customers during their shopping journey.

Industry

GROCERY

RESULT

0 %
Increase in customer retention
0 %
Increase in ROI

About Q-MART

Q-mart Believe in creating great experiences by bringing the world’s finest products under one roof. They were the first to introduce speciality and gourmet foods such as hydroponic vegetables, international cheese and deli meats among others. It started in 1997 in banjara hills (Hyderabad), Today the brand is loved for its core values of honesty, integrity and trust that customer experience throughout the shopping journey.

Objective

Q-mart wanted to introduce the New Age Loyalty program for their customers during their shopping journey that would allow them to be rewarded for any action they would take with the brand, They wanted to reward them on purchases, Referrals, Feedback, Repeat purchase, Buying more than last time and like the social campaigns.

Solution

“Zithara’s New Age loyalty program was designed for offline retailers intending to Create their branded rewards, reward customers at every touch point, Allow redemption at the counter and online and effectively communicate with customers” 

This process of personalized engagement with a customer increases customer satisfaction, retains customers, and drives repeat purchases. The system’s automation ensures that customers receive personalized offers and recommendations, ultimately improving their overall experience with the brand.

Results

Boosted customer retention improved by 37% through the implementation of the New Age  Loyalty program.

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WhatsApp for Business

Zithara’s WhatsApp Business solution empowers omnichannel retailers with seamless communication, personalized support, and automated messaging to enhance customer experience and drive business growth.

Referrals and Feedback

Zithara’s Referrals and Feedback feature enables retailers to Utilise customer referrals and collects valuable feedback to improve their products and services, ultimately driving customer loyalty and business success.

Loyalty & Rewards Program

Loyalty rewards programs offered by Zithara help retailers incentivize customer loyalty and repeat purchases. By offering exclusive rewards, discounts, or special privileges, retailers can encourage customers to continue shopping with them, leading to increased customer retention, higher sales, and overall business growth.

Customer segmentation

Optimise RFM-led cutting-edge filtering criteria to target customers. Use context-led insights to understand your customer’s behaviour better & Create a 360* view of your customers across offline locations, online stores, loyalty & feedback systems.

Lead Management

Capture every lead from Facebook and Instagram campaigns and sync seamlessly with your CRM. Engage prospects through multiple channels like social media, WhatsApp, and smart popups. Automate lead distribution for efficient and effective communication, converting leads into customers effortlessly.

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